This poster was created during a one-day design lab, in response to the shopfronts of independent businesses on Old Kent Road in South London. A set of predefined technical parameters was followed for printing purposes. Outside of these specifications, the posters were created with full creative freedom, instinctively, pushing aside inhibitions and breaking through creative blocks within a fast-paced framework.
59.5 x 84.1cm
Offset Litho on single cylinder Heidelberg GTO
Photography: Pedro Piña
Project Concept: Pedro Piña, Daniel Fletcher